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A few years ago, many experts and dermatologists noticed women in their early 20s embracing beauty products and anti-aging potions marketed for their mothers. Today, most of these women are now entering their late 30s, yet they are not experiencing typical signs of aging, including crow’s feet and frown lines. Many experts believe that the reason is due to proactive prevention or a process of jumpstarting your anti-aging routine at an early age to slow down signs of aging. To give you a better view, here are examples of proactive prevention in the beauty industry.